Portfolio
Brands we manage.
Pathfinder Ecom incubates its own direct-to-consumer brands, invests in high-potential ones, and operates the network where scaling ecommerce brands come to grow.
We take brands from zero to one in-house — product, positioning, creative, and launch — powered by our own growth studio.
We co-found and take equity in high-potential DTC brands, backing capable operators with capital and full-stack growth support.
Through our operator network we've helped over 1,000 brands grow — and 49 of them past $100k/day in revenue.
The engine behind our brands. Ads, landing pages, and positioning for scaling e-commerce — built by operators who run their own.
Visit →Where scaling e-commerce brands come to level up. The network behind $8B+ in annual revenue and our deal flow for new brands.
Learn more →The starting line — where first-time operators build toward their first six figures. The top of the funnel for the next brands we back.
Learn more →A consumer brand currently in build inside the group. Details to come.
Stay posted →
Shaun founded Pathfinder Ecom to hold the businesses he operates day to day: Easy A Media, the creative and growth studio behind the group’s brands, and Evolve, the operator network behind $8B+ in annual revenue. He runs the group from its headquarters in Malaysia.
Before Pathfinder, he built his track record hands-on — running paid acquisition, creative, and positioning for direct-to-consumer brands, including brands scaled past $100k/day. That operating experience is the filter for everything the group builds and backs.